Before I started filming my opening I held a focus group with my initial target audience (young adults who are between the ages of 13-18) and asked them a series of questions so that I was able to know what type of film they would prefer to see. In my questionnaire I asked similar questions and got a lot of quantitative data that allowed me to see what was most popular amongst my target audience. Here are some of the questions that I asked:
1. What genre of film do you prefer?
2. What type of characters would you like to see in a movie and why?
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